The Product That Became An Overnight Sensation

You know that feeling when a product launches and instantly becomes the thing everyone’s talking about? That’s exactly what happened with Kérastase’s Gloss Absolu line — and to be honest, we’re still trying to keep up.

This collection hit our shelves in April… and sold out in just two days.

That’s not a typo. Two. Days.

Rumor has it Kérastase didn’t anticipate just how much we’d all fall in love with Gloss Absolu — and combined with a warehouse shutdown shortly after launch, this product has quickly gone from new release to hard-to-get holy grail.

From Sydney Sweeney being the face of the launch (yes, that’s the glow) to our clients grabbing backup bottles as soon as they hit the shelves, Gloss Absolu has made a serious first impression.

And the truth is — we get it. It’s the rare hair care line that actually lives up to the hype.

Gloss Absolu is a luxury 4-step hair care routine designed to give you the glossiest, bounciest, most frizz-free hair of your life — no in-salon treatment required. Think of it as the at-home glaze effect, powered by high-performance ingredients and that unmistakable Kérastase sensoriality.

The Full Routine Includes:

Bain Hydra-Glaze Shampoo – lightweight and hydrating for soft, clean shine
Insta-Gloss Fondant Conditioner – smooths and moisturizes without weighing hair down
Anti-Frizz Glaze Milk – detangles, protects against heat, and helps lock out frizz for up to 4 days
Glaze Drops Hair Oil – a finishing touch of shine, softness, and scent

Pair the Gloss Absolu routine with a professional gloss service in the salon for ultimate shine, tone refresh, and softness. It’s the perfect way to extend the life of your color.

This line has been flying off shelves nationwide, and restocks don’t last long. Want first dibs? Let us know at your next appointment or follow us on Instagram @urbanevemedina to stay updated when we get more in.

Until then — may your hair be bouncy, glossy, and frizz-free. ✨

IMG 7246 - Urban Eve Medina